Best Guidance Textbook to Design and Develop Impressive Product

Product Design and Development Fourth Edition , Karl Ulrich , Steven Eppinger

This is the best textbook to guide you designing and development new product. Your new product will be impressive and meet successful. This book covers every step of design and development product being of generating concept to making prototype. This book contains as follow;

1. Introduction
2. Development Processes and Organizations
3. Product Planning
4. Indentifying Customer Needs
5. Product Specifications
6. Concept Generation
7. Concept Selection
8. Concept Testing
9. Product Architecture
10. Industrial Design
11. Design for Manufacturing
12. Prototyping
13. Robust Design
14. Patents and Intellectual Property
15. Product Development Economics
16. Managing Projects

Editorial Reviews

Product Description

Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams Read More>>

About the Author

Karl Ulrich (Philadelphia, PA) is a faculty member at the Wharton School of Business, University of Pennsylvania.
Steven Eppinger (Cambridge, MA) teaches at the Alfred P. Sloan School of Management at MIT.

Some Comments :

The Best Textbook for Product Design!

This book demystifies design and the product development with practical examples of how others have been successful in every phase and activity of the process. Clear, easy to read, well illustrated. Strongest on the engineering and manufacturing perspective, but Ulrich is also sensitive to aesthetics, marketing and consumer experience issues (a rare find!).After 20 years consulting in the field, I still found lots to learn here. I’d call it a major contribution to the field.
An essential manual for anyone in product development
Ulrich and Eppinger have done a great job of presenting a usable framework with a functional set of tools for product development. Their book is easy to read, easy to apply, yet very powerful for aiding the product development process. I refer to it often in my own work. The many examples from a variety of industries provide a richness not present in many other works in this field. Read it before your next project meeting.
Practical, no-nonsense guide to really doing it.
Product Design and Development is a very practical, tools-based book. It is written in a way that each chapter can be used on its own (e.g., identifying customer needs, generating product concepts). We require all of our new engineers and designers to read the book and ask them to adhere to the methods associated with several of our “stage/gate processes.” This is not a high-level strategy book; it tells you how to do product design and development in the trenches. Excellent book and worth every penny.

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